Cases

A.S. Watson Group

Commissioned by Nefli Tible manages and develops the digital asset management platform for AS Watson Health & Beauty Benelux, the market leader in the health and beauty market in the Benelux. Webdigital facilitates the brochure production process for their brands such as Kruidvat and Trekpleister.

FLO, based on the Webdigital asset management platform, facilitates the production of leaflets. Starting with a draft version containing the product data (text, product images, pricing information taken from FLO) the creation of any leaflet is facilitated. FLO generates certified PDFs digitally delivered to the printers for Kruidvat in the Netherlands, Flanders and Wallonia as well as for Trekpleister with any associated point of sale material.

FLO also provides the product data optimized for use on various retail websites of the brands of AS Watson Health & Beauty Benelux.